The pace of change in Saudi Arabia recently is giddying with locals embracing never-before-seen levels of freedom. Local women, in particular, are being relieved of the burden that was the draconian laws regarding dress, driving, observance, overseas travel and seem to be rushing headfirst into a new era with gusto.

There are a lot of businesses doing some serious good in the world. We’ve worked with many of them! During this time of change, we’re witnessing the acceleration in which organisations are choosing to do ‘the right thing’ and become more socially aware and responsible. And given the momentum of this movement, opting out of purpose or sustainability is really no longer a viable option.

This is a new event for everyone, all 7 billion of us. No one is exempt. We've all learnt something during this time, meaning we all have a story to tell.

Think about it... we carry out our everyday rituals and routines according to the stories and people we most believe in, and these days the story is changing quicker than ever before. Ask yourself whether or not you are adapting to this because people want to know what you’ve got to say. Where it goes from there is up to you…

Forbes chat with Matt Porteous

Escape To The Maldives — Photographer Matt Porteous Captures The Magic Of Mother Nature. British photographer, Matt Porteous takes photographs that’ll stop you in your tracks. Whether they’re shots of people or places, there’s undoubtedly a magic about them, and they’ll transport you to your happy place.

Matt Porteous spent time with The Duchess of Cambridge will unveil her ‘Back to Nature’ garden at the RHS  Chelsea Flower show, aiming to encourage more children to spend time outdoors.